Purpose: The aim of this study was to investigate the service quality within Cypriot banks based on the beliefs of 135 participants, with the use of a Greek translated version of SERVQUAL. Design/Methodology/Approach: ...

Advertising is a powerful tool. Given the amount of money that is spent on this marketing medium by the major corporations, advertisers obviously feel that they can influence consumer decisions and thus behavior. Advertisements ...

This research paper examines the strategic role of a CRM application in an organization and analyze the success factors of CRM implementation10 in firm. The purpose of this study is to find the critical success factors ...

Companies increasingly realize that they must move in the direction of increasing the satisfaction of their employees. Many companies conduct surveys to measure satisfaction in order to devise human resource management ...

Buying a property is one of the most important decisions people make in their lives. This thesis investigates customer behaviour in the real estate market of Cyprus. As it was revealed from the literature review carried ...

The aim of this study is to reveal the level of service quality in Cooperative Bank of Paphos and identify the effects and relationships the service quality has on customer satisfaction and customer loyalty. The study also ...

Purpose: This dissertation aims to study the application of the system of Intellectual Property, in Small and Medium enterprises in Republic of Cyprus. Design/Methodology/Approach: The conceptual model used for this ...

Entrepreneurship is the activity which identifies, develops and carried out an innovative idea, a business Chance or much more simply a better way to produce something. For a new business that wants to get into any sector, ...

Employee motivation is perceived as a critical success factor in business. This research focuses in the tourist sector in Cyprus under crisis and aims to study the levels of motivation, motivation factors and job satisfaction ...

On that project we can see the reasons why most online business fails and how to some other makes lot of money from the advantage of online market, the protagonists of that project are Vangelis optical house and Theo. ...

The topic of this research is to establish if the employees’ working productivity has been affected by the economic crisis and as it has been affected, I mention the factors that mainly have affected their productivity. I ...

This research work examined the impact of International Financial Reporting Standard (IFRS) adoption on Banks performance. The study is based on the appraisal of IFRS compliance and Adoption. Both primary and secondary ...

Η ιατρική είναι μια πανάρχαια επιστήμη. Οι αρχαίοι λαοί, ακόμα και πριν από την εποχή του πατέρα της Ιατρικής Ιπποκράτη, βασισμένοι στην παρατήρηση και στις γνώσεις της εποχής τους , άρχισαν να διατυπώνουν τις πρακτικές ...

In our century everybody lives in the process of selling and buying some services, products or ideas. A proper marketing strategy is one of the most important and long-life parts in the success of any companies. Within ...

This dissertation aims at identifying the determinant factors of mortgage default in Cyprus. It begins with a theoretical study of the factors that increase non-performing mortgage loans of the housing market globally. ...

This thesis study is developed under the lights of new challenge related to rural tourism sector in Cyprus. With the effects of emerging term attraction techniques from a Marketing perspective, agro tourism concept has ...

Performance appraisal of public servants is a very old practice intended to establish the skills and competencies of employees. In recent decades, however, the reduction of funds allocated for Public Administration and ...

Μια μελέτη σκοπιμότητας επενδύσεων έχει μια συγκεκριμένη μορφή ως προς το πώς καταρτίζεται, ποιους κανόνες και ποια μεθοδολογία ακολουθεί. Στην συγκεκριμένη εργασία γίνεται ανάλυση επιχείρηση/ γυμναστηρίου, γίνεται ανάλυση ...

This dissertation examines the extent to which certain business sectors of the Cypriot economy could offer, in the midst of the country’s worst recession, important business opportunities. A recession normally is associated ...

Purpose – The thesis aims to investigate the preconditions of transfer pricing, its methodology, application and use in relation to international banking groups (IBGs), relating to transfer pricing manipulation and discuss ...